Christmas in July 2015

As I said last year, we LOVE traditions:

Screen Shot 2015-06-30 at 1.56.31 PM

We give away cool gifts to our photographers on their FotoFly anniversaries.

Screen Shot 2015-06-30 at 1.54.41 PM

We ask for help in sessions and then capture incriminating images of each other.

Screen Shot 2015-06-30 at 1.53.56 PM

We all love crackers.

Every year, we’ve done ‘Christmas in July’ where we give you a discount on your FotoFly Santa session and let you schedule early.  This year, the tradition continues.


If you visit us in July at any FotoFly location, you’ll receive a coupon that will allow you to pay $25 instead of $35 for your Santa pictures. You’ll also be able to schedule ahead of the public.  This offer is good beginning tomorrow through July 31st.  Santa FF#1-34 copy


We will have FotoFly Santa at Thanksgiving Point and at FotoFly Home in Kaysville.  We will be bringing the backgrounds we used at FotoFly Home to Thanksgiving Point to add some variety.  At FotoFly Home, we will simply be using the home itself for the Santa pictures.  This opens a whole vista of options for Santa pictures.  They will really look authentic.  We’re  excited.

Obviously, ‘Christmas in July’ is a way for us to encourage you to visit one of our FotoFly locations:  FotoFly in Draper, FotoFlyAway in Thanksgiving Point and FotoFly Home in Kaysville.


To schedule a session in July, simply click on one of the links below.  I hope we see you this month!


FotoFly Teams

Screen Shot 2015-03-27 at 10.17.23 PM

Do you have children who are on a team?  How do you like your team pictures?  We want to bring FotoFly quality into the world of teams.  Your cheer, dance and sports teams can now have creative, contemporary photography.  We understand that these picture are important.

2015 Murray High Girls BB-13

We’ve made it simple.  For $30, you receive the package below.  With each package sold, we will give $5 back to the team.


Screen Shot 2015-03-27 at 9.58.51 PMThe great thing about our process is that, after picture day, the coach or director is not involved!  The customers access their images online, print and receive free shipping to their homes.

4K4A1449Luke has been loyal and awesome for over three years and we’re excited to partner with him and see this new business grow.  To help get this started, we are offering a $100 referral reward to ANYONE who refers a coach or director to Luke.  This is likely a temporary offer.  Check our website at for details.   You’ll find an easy referral form to send us your referral.  To make it even more exciting, we’re giving away another FREE session to one of you who give us a referral before next Friday.2015 Murray High Girls BB-119

Luke’s favorite story came from Jamie Kuntz:  ”It’s not often we thank a guy for shooting our kids.  Luke has done a fabulous job of getting my no-smiles-for-the-camera kid to smile and have fun during a shoot. He was also very creative with my son’s newborn pictures. What impressed me a lot was at my last appointment a few weeks ago.  He was appointed to do our shoot.  However, there was a little boy in another session that was really struggling and didn’t want a female photographer. Luke came out and asked if it would be ok to switch and he would take the boy that was having a hard time and I would get Madison. I was a little bummed because we love working with Luke but I knew the other parent needed some Luke quality pics too.  So we traded. I’m sure that other family got amazing photos and we also got some of the best shots of our child we’ve ever gotten too! How cool is it to have staff that really is out to capture the best moments in life for us that they possibly can, no matter what?! Happy trails Luke! We hope your next adventure is a wonderful one!”Dance Center Practice-1

This is a great story.  Thanks again for everyone who participated.  Luke really was affected by all of the kindness and he wanted me to let you know how much he appreciated it.  He’s going to do great at this next adventure.  Visit our website at to learn more.


In case you missed the coaching video, here it is again…

Creepy!!! These pictures show children SECONDS before the 80 years before their death!

I couldn’t believe what I was seeing!  Looking at the pictures of these children the moment before they proceeded to their eventual death was really scary.  To think that their lives would actually end around 2095 blew my mind.  I mean, that’s a year that’s just around the corner if you don’t know that much about numbers – which most kids don’t!  These children seemed completely oblivious.  They had literally never thought about it!  How could children be that carefree about what was going to happen sooner or later?  Probably later but still.  They could count the number of decades they had left on just two hands!kaysville-21

When you realize that these pictures were taken just seconds before the rest of their lives and eventual death, it gives you chills!  What’s more shocking is that they were actually growing and changing to some infinitesimal degree DURING THE SESSION!  In other words, they weren’t even the same person by the end of the session as they were at the start.  How’s that for a mind-bender?kaysville-9

I don’t want to freak you out but your children are doing exactly the same thing!  Not just one – ALL OF THEM!  Take a good look because they are just seconds away from the future and we all know where that’s headed…kaysville-36

Before your children become completely different, we encourage you to get some amazing, creative pictures done at FotoFly Home in Kaysville.  For just $99 until March 15th and $125 after that, we’ll freeze this process for you!  We can’t put off the inevitable, but we can stop aging in it’s tracks for an hour. kaysville-35

Pictures on your iPhone won’t help.  In fact, there have been many studies that I’ve maybe heard about or imagined that PROVE that the radiation from your phone is actually SPEEDING UP THE PROCESS!  Let FotoFly do what we do best with our radiation-free cameras.  If you don’t and your child dies sometime after you pass away, how guilty will you feel??  Let that sink in.fotoflyhome-01

We began practice sessions yesterday at FotoFly Home and created some very cool images.  Using the natural light of the windows is beautiful and gives our photographers opportunities to give you a look that you haven’t seen from FotoFly before.  You will love these pictures.eric-2

This giveaway is different.  We are going to randomly give THREE sessions away to unsuspecting customers who visit us on or before March 15th.  We’re going to have a bowl that you draw from at the end of your session.  It’ll be fun.  I think I’ll feel like Willy Wonka or something – we need to get some golden tickets…  Schedule for a chance to win by clicking below.eric-4

You should do it.  Stop killing your kids with your phones and let us safely save the memory of them before it’s too late!schedule-01

This video includes dogs, french kissing, rejection and a little spirituality.

There are currently 2,535,872 videos of puppies on the internet according to a study that I made up.  Everyone loves puppies.  Fact.  Here’s one more that has cuteness, unrequited love and religion – the trifecta of good puppy videos:

These two dogs are our eight year old Louie and our three month old Elly.  They are both toy poodles.  What kind of man owns toy poodles?  Someone who is very secure in his masculinity – that’s who.  Why are you smirking like that?  Do you want to take this outside??  He’s a very manly toy poodle.  He can jump really high when you’re holding a treat:

We love our dogs.  Louie is a member of the family.  Elly is questionable until she gets potty-trained and stops biting my nose.  Although it’s kinda funny to see her wagging her tail guilt-free after pooping in the kitchen.  She hasn’t developed shame yet.  We’re working on making her feel more shameful.  She also doesn’t have a good sense of respecting personal space.  This is what I’m dealing with as I write this:Elly-1

The good news for pet lovers is that we are photographing pets at our Kaysville studio!  It just makes sense that a ‘home’ studio would allow pets.  You may even see Louie and Elly there.  If you see Elly, don’t get your nose close to her.  She’ll start with licking but that’s just a ruse.

Pets vector icons - cats and dogs

To schedule a session at FotoFly Home, simply click HERE.  If you have a session before March 15th, we’re charging $99 instead of $125.  We were doing practice sessions today and we’re doing some amazing work.  I’ll post some tomorrow.

To enter this contest, post a picture/video of your pet on the Facebook post that led you here.  I’ll choose my favorite tomorrow night using this criteria:  I’m not really sure but I’ll know it when I see it.

You won’t believe what happens next!

high five

I couldn’t believe what I just saw!  Is it really possible??  I have never really heard of this happening.  I literally thought that it was impossible to miss a high five from one foot away!  At first, I thought it must have been staged.  But, after several expert reviews of the video, we’ve decided that this video is  authentic:

We were concerned that, if they couldn’t do a high-five at close range, there must be something medically wrong with them.  After  neurological and muscular tests usually reserved for spinal cord injuries, we’ve learned that they both suffer from ‘incoordination.’  It  isn’t curable and they’ll deal with it the rest of their lives.  They may never catch a ball again.

Speaking of coordination, we have a photographer who is very coordinated.  Her name is Kate and she’s been a photographer for FotoFly for almost THREE YEARS!  And she can do this:Screen Shot 2015-02-17 at 1.01.10 PM

After Bobbi, Kenny, and I work for the first 4 weeks to fully establish our style at the new studio in Kaysville, Kate will take over.  We will be using a combination of flash and natural light.  This is a higher level of difficulty and she is qualified to create some amazing images for you.  She can also give you a high-five at the end of your session – with her foot.  If you want.  Or with her hand.  Whichever isn’t that sweaty.  Her hands aren’t usually sweaty but her feet – you know, they’re inside of her shoes and when she’s running around… This is getting more awkward the more I talk about it.

fotoflyhome-01The new studio is called FotoFly Home.  The studio is actually a home we’ve redesigned in Kaysville.  It’s at 196 N. 200 W.  We’ve been busy designing, constructing and furnishing this home.  We will offer a relaxing, natural style.  Sessions will last longer than they do at the studio.$99-01

During the first four weeks we’re open, you can get a FotoFly Home session for $99 instead of $125.  So, if you schedule before March 15th, you’ll get a discount for being an early adopter.  Click ‘schedule’ below to schedule (that was probably unnecessary instruction).  You won’t regret giving this new concept a try.schedule-01

I’d like to give away another session for FotoFly Home.  To win, comment on the Facebook post that led you here.  Simply tell us your most embarrassing moment.  We’ll choose our favorite tomorrow.  We’ll continue the ‘manipulative headline giveaways’ tomorrow.  You won’t believe what happens next!

Jimmy’s SHOCKING Review of Fifty Shades of Gray

jimmy 2

You won’t believe my unbelievable interview with ‘Jimmy.’  (His name has been changed to protect his reputation)  It took a completely unexpected turn that I never would have imagined!  Here’s the interview:

Me:  ”Hey Jimmy.  How’s it going?”

Jimmy:  ”Okay I guess.  Why are you being nice to me?  Do you need something?”

Me:  ”No.  Actually yes.  I need one of you to wash my car but we can talk about that later.  I wanted to ask your opinion of Fifty Shades of Gray.”

Jimmy:  ”Is there really that many?  I only use about five.”

Me:  ”No.  The movie.  What do you think about it?  I hear it’s pretty controversial.”

Jimmy:  ”Never heard of it.”

Me:  ”It was also a book.  It’s about a guy and a girl and it has weird stuff in it.  I actually don’t know much about it but it is controversial.”

Jimmy:  ”I don’t read books.  I work a lot of hours.  You should know that.  Also, I’d like to talk about getting a raise.”

Me:  ”Uh.  So.  What else is going on?”

Jimmy:  ”We’re getting ready for our new studio going up in Kaysville.  You should know that.”

Me:  ”Watch that insubordinate tone.”

Jimmy:  ”Sorry sir.”

Me:  ”I told you to call me Captain.”

Jimmy:  ”Will do captain.”

Me:  ”Don’t let it happen again.  You know I have self-esteem issues.”

Jimmy:  ”Can we stop talking now?  I have a lot to do.  This new studio is a lot of work to set up.  It’s going to be a completely different concept than our Draper studio!”

Me:  ”It sounds awesome!  I’m sure I’ll get more details later.”

Jimmy:  ”Why are you acting like you don’t know what’s happening with the new studio?”

Me:  ”It’s so I can build suspense throughout the week.  And watch that tone.”

Jimmy:  ”Yes captain.”

Me:  ”Okay then.  Don’t forget about my car.”

I couldn’t believe what I had just heard!  It was shocking how Jimmy thought he should get a raise.  It was unbelievable!

jimmy 3

As I thought about it more, I thought I should be more giving.  So, I’m giving a free session to one of you for the NEW studio.  Enter by commenting to the Facebook post connected to this blog.  Just finish the sentence:  “I couldn’t believe it when…”  Hopefully, this will be a fun one.  We’ll pick our favorites tomorrow and announce another opportunity to win.

The artificial drama created by catchy headlines will continue throughout the week…

Tulip Bunnies 2015


Last year, we created Tulip Bunnies to offer a cool, unique option for simple Easter pictures that wasn’t this:

Evil Bunny

Once again we’re fencing off an area of their tulip garden and bringing in bunnies.  The natural, springtime, colorful environment, and the bunnies look cool!

Screen Shot 2014-03-01 at 8.56.47 PM

These will be similar to Santa sessions in concept and length.  Tulip Bunnies sessions are NOT regular sessions.  Basically, we’ll be going for two good poses or ten minutes – whichever comes first.  These are going to happen April 13th-25th.bunny-example-3

We’re changing the deal this year.  If you visit the studio between now and the end of February for a regular session, you will be able to get a Tulip Bunnies session for $20.  We are only doing this for two weeks – we’ll have a limited number of sessions.  Blue bunny tracks for Easter eggs hunt

This is how it will work.  Come in for a regular session before February 28th.  At that time, you’ll choose an appointment for your Tulip Bunnies session.  You’ll pay the $20 for your Bunnies session at that time.  Again, we will have two weeks open the last half of April.  Morning times, evening times, and Saturday appointments will be available.  The appointment times will be first come/first served.Bunnies calendar

Here are what I think will be FAQ’s:

  • Can I just pay for a Tulip Bunnies session?  No.  The way to get a Tulip Bunnies session is to visit us for a regular session before February 28th and pay $20.
  • What if there aren’t any times left that work for me?  Because of the nature of this, we’re limited in how long we can offer it.  If no times work out with your schedule, you’ll miss out on the Tulip Bunnies session.  The total number of appointments will be adequate to schedule everyone who visits the studio.
  • Can we do family pictures at a Tulip Bunnies session?  Yes.  The policies are identical to Santa where you can do group pictures of your family.
  • Will you do group pictures and individuals?  No – unless you had several regular sessions.  We will not have time to do groups and individuals of each family in these sessions.  Again, it will by like Santa in this way.
  • What if the weather doesn’t cooperate?  We’ll have backup times each week.  We will reschedule you.
  • How will I see my images from my Tulip Bunnies? As we did at Santa, you’ll receive a card with your session number and be able to download your images later that day.
  • How many bunnies will you have?  We’re not exactly sure.  We want it to look like the kids are playing with bunnies in tulips.  However many accomplishes that.
  • Can I just call ahead and schedule a Tulip Bunnies session as soon as I schedule my regular appointment?  This is tricky…  I think it’s going to get complicated if we let people schedule Tulip Bunnies sessions at various points in the process.  For now, we’re going to schedule your Tulip Bunnies session at the time of your regular session.  Again, you’ll pay just $20.

We are hoping that you will love this and it will become a new tradition for you and your children.  If you have questions, please email or call the studio at 801-727-3686.  To schedule your regular session at the studio, click the link below. Blue bunny tracks for Easter eggs hunt


Top Ten Reasons to Attend FotoFly Academy


Are you wanting to be a photographer?  If you’re new to photography or wanting to dramatically improve your current skills, FotoFly Academy is the quickest, most thorough, most inexpensive way to be a world-class photographer.  Here are my ten reasons for attending (a FREE CAMERA may be involved):

#10:  Being FotoFly Certified sets you apart from the other 1,000 photographers trying to make it.  There are many, many, many photographers!  At last count, there are 786 photographers advertising on KSL.  Being FotoFly Certified helps you be noticed and gives you credibility as a photographer who has been professionally trained and tested.  Currently, there is no photography ‘certification’ that the public trusts or is even aware of.  FotoFly is going to change that.  It is our vision that ‘FotoFly Certified’ will be the key words that customers look for. group

#9:  It’s not necessary to go to college for four years.  I support getting an education and would not tell a young person to skip college – with one exception.  If your goal is to be a professional portrait photographer, I would encourage you to take a close look at what we’ll teach you compared with what you’ll learn at college.  I’ve hired many aspiring photographers who have 4-year photography degrees.  They have a lot of technical knowledge but little practical knowledge and less actual skill.  They also know something about European history.  For 22 years, I’ve been creating photographers – I know what needs to be taught and how people develop.Utah Colleges

#8:  Workshops and community college classes aren’t complete.  Over my career, I’ve been to weeklong workshops where I’ve spent $2,000, daylong workshops for $300 and free workshops.  There are good nuggets of information in each of these classes but they fall short in providing the full picture of what you need to be a successful photographer.  At FotoFly Academy, you’ll understand how each principle interrelates and there won’t be any gaps in your knowledge and skills.  Taking these classes is like getting pieces of a puzzle but not knowing how they interact and not seeing the big picture.workshops

#7:  You’ll have the opportunity to partner with FotoFly as a freelancer.  We’ll actively direct customers to you.  An example of a FotoFly Freelancer is Michelle Taylor.  She partnered with us and we helped her create Maylily Photography.  We will help you build a clientele until you are good on your own.  freelancer

#6:  The class schedule is workable around a job or family.  We offer one class Mon/Wed/Fri 10:00-2:00 and another class Tue (5-9), Wed (5-9), and Sat (10:00-2:00).  We believe that one class will work for many students’ schedules and still allow them to come after work or be here during the day when their children are at school.  Everyone in our last class was either working or a stay-at-home mom.Screen Shot 2014-12-05 at 4.45.50 PM

#5:  You would like help from FotoFly to start your own business.  For our graduates, we help them understand the basics of beginning a business and actually help them start.  After our first semester, some students have decided to work for FotoFly.  Others have decided to open their own businesses.  Graduates know how to market themselves and create an online presence with their website, online scheduling, online printing and social media.  We will help guide you through the beginning.  The help and training doesn’t stop when classes do.students logos

#4:  Our small classes (<5 students) offer personalized, in-person coaching.  You are not a part of a large class where you simply listen.  Most of our time is on our feet, working with live models to create amazing pictures.  There is a mountain of technique that cannot be learned online – you need someone, in person, saying “Don’t do it that way, do it this way.  Good job!”  I would have a very difficult time training someone start-to-finish online and don’t believe in it.  It’s like training a doctor online…

Last Fall, I attended a weeklong workshop with 25 other participants.  The group was too big to learn.
Last Fall, I attended a weeklong workshop with 25 other participants. The group was too big to learn.

#3:  A $25,000 PER YEAR technical school isn’t necessary.  To be a portrait photographer, you must understand light, composition, posing, expression, using your equipment and thoroughly understanding the business side of photography – we will teach you.  You will learn everything you need to know and we won’t teach you anything unnecessary.  You don’t need to take on $75,000+ worth of debt to become a professional photographer.  Really, you don’t.Expensive Education concept

#2:  Teaching yourself through trial and error is a hard road that might be heading in the wrong direction.  I believe this is why many photographers post bad pictures online.  They don’t know what bad is.  If you’re attempting to learn on your own, you may head down the wrong road and create bad habits that limit you.  I can be your guide.   I’m giving you the knowledge that I’ve learned over my career.  Building your skill will take time, but you will be on the right path and will see your mistakes when you make them.Depositphotos_54689481_s

#1:  Eric is teaching.  I have trained hundreds of photographers over 22 years.  I have two talents.  One is taking great pictures and the other is training others to take great pictures.  My third talent is baking cinnamon rolls.  My family has been in this business for almost 100 years.  I am a fourth generation photographer.  I understand the photography business and how to start and grow a new business.  I helped my father build his photography company into a nationwide company.  I started FotoFly  four years ago and is now the single busiest studio in America.  Over 14,000 families chose FotoFly as their studio in 2014.  I understand the photography style that the public wants and know how to create it.  I can teach you my technique.  My partner and wife, Marci, is the operational genius behind FotoFly and makes it possible for me to do what I love.Eric & Marci-1

One more thing…if you sign up for the upcoming Winter semester, we’ll give you a FREE Canon 6d camera body on your first day of class.810ofEfVQbL._SL1500_

You will learn everything you need to be a photographer.  You won’t learn anything that isn’t necessary and everything that is.  We know you won’t regret attending FotoFly Academy.

To learn more and register, click HERE.  We begin class again in February.  I hope we see you!


FotoFly Santa 2014 Edition

FotoFly_SantaWe have begun our FotoFly Santa program!  It’s very cool how some of the newborns that we photographed in 2011 are walking and talking.  It’s fun watching these kids grow.  I’m excited to see what stories develop this year.  Last year, we had a deployed dad surprise his daughter by being Santa and a new mom announce she was pregnant and a thousand other moments.  Just being around the children as they see Santa is awesome.

This year, we’re including ‘Letters to Santa’ writing desks for the kids to write some letters to Santa while they’re there.

In this post, I want to explain some new concepts/features that we are introducing this year.  I also want to answer the regular questions that you likely will have – especially if this is your first year.  Let’s get started.

  1. How many poses will we get?  We are planning on delivering TWO poses.  We almost always accomplish this.  If your child is having a very hard time or you’re part of a very large group of young children, we may all feel lucky with one.  Again, we almost always are able to create two poses.
  2. How long is each session?  Although the sessions are scheduled ten minutes apart, we do not spend ten minutes on each session.  In fact, if your session ends in five minutes, that’s usually a good sign.  It means that your children are easy and the session went smoothly.  We scheduled them every ten minutes to spread out sessions and allow for some sessions where the children are struggling and we need more time.  Our photographers move quickly but they try very hard to not make you feel rushed.
  3. When do I get to see my pictures?  Instead of making you wait around for 45 minutes to view your images, we are now uploading your images to EASYFOTO.  You will be able to download all of your images the SAME DAY directly to your home computer.  We’ve also made it easy to order inexpensive prints and you can have them delivered directly to your home or pick them up at the studio.
  4. Are the backgrounds different this year?  At Thanksgiving Point, the three backgrounds are the same.  We hope that, with three backgrounds, you can have a different one than you did last year.  We did change one of the floors that didn’t seem popular last year…  We’re hoping that, to give you variety, we can use a different background than we did last year.  The backgrounds at Kaysville are new.
  5. What will the experience be like?  Here’s a summary:
    • You’ll arrive at your appointment time.  Please don’t arrive extremely early or late as it throws off our schedule a bit.
    • We will sign you in.  We will get your email so we can email your link to download your pictures.
    • Someone will help you get dressed in your Santa costume.  Or, if you’re wanting to use our Santa, you’ll likely wait a little until he’s available.
    • There will likely be a few families in the queue ahead of you.
    • You can choose a background that you like or just use the next available one.
    • We’ll spend some time creating some very cool Santa pictures.
    • Someone will help you get undressed and you’ll pay one of our awesome helpers walking around with iPads.
    • Later that day, you’ll receive an email to download your images.
    • You’ll post them to Facebook and likely write something about how smart and talented the owner of FotoFly is.

There are two policies to be aware of:

  1. A Santa must be in the pictures.
  2. If you have a group, we will take pictures of the group.  If you’re wanting individuals of each child, pay for additional, consecutive sessions.  We are offering a discount for every consecutive session after the first one.  This is an important policy as it keeps our schedule from being derailed by a large family asking for individuals of each child within a single session.

Santa is something we prepare a lot for each year.  We take it very seriously and know the importance of these pictures to you and your children.  It’s our goal to create some amazing pictures and some fun memories.  Thank you for trusting us with your Santa pictures!

Christmas in July

We love traditions at FotoFly.  When someone hits their one-year-mark with our company, we smash a cake in her face.  When someone has a birthday, we print an enlargement and everyone signs it.  Everyday, Luke and I drink a 44 oz Sonic.  Traditions all.

10372336_600679996711421_6397238057041019279_n          l

Every year, we’ve done ‘Christmas in July’ where we give you a discount and let you schedule early for FotoFly Santa.  This year, the tradition continues.


If you visit us in July at any FotoFly location, you’ll receive a coupon that will allow you to pay $25 instead of $35 for your Santa pictures. You’ll also be able to schedule ahead of the public.  This offer is good beginning today through July 31st.  Santa FF#1-34 copy

We’re very excited for Santa this year.  We’re offering EasyFoto for free to every Santa customer.  EasyFoto will make the entire process very easy and painless.  No more waiting to see your images!EasyFotoLogo

Obviously, Christmas in July is a way for us to encourage you to visit FotoFly.  We’re offering encouragement.  I just looked it up and one of the definitions of encouragement is ‘the action of giving someone support, confidence, or hope.’  So, if you really think about it we’re just supporting you in doing the right thing, offering confidence that you’re a good parent who doesn’t neglect your responsibility to document the development of your family, and we’re giving you hope that you will get a FotoFly Santa appointment that works easily with your schedule so your husband can be the one to dress as Santa this year.Santa-2

To react to this encouragement and visit us in July, simply click on one of the links below.

BUTTON 2         button 3

Copy Protected by Chetan's WP-CopyProtect.